Carte Blanche Australia’s Winning Stand at Toy, Hobby and Nursery Fair 2014!

28/03/2014 Carte Blanche Australia is celebrating a fantastic surprise win after scooping the Best New Stand Entrant Award at the Australian Toy, Hobby and Nursery Fair 2014.

The fair was held in Melbourne between 16-19 March and showcases new and innovative toy and nursery products from Australia and around the world.  This year saw over 175 exhibitors and over 4000 visitors attending. The Toy, Hobby and Nursery Awards, judged by members of the prestigious Australian Toy Association (ATA), recognise excellence in the toy and nursery industry.

 
Sandra Benny, Managing Director of Carte Blanche Australia said:
“Winning the award is a real honour, particularly as we are newcomers to the fair. The award is a tribute to the fantastic team effort that went into creating the stand which was perfect for launching the phenomenal Moshi MonstersTM - Moshlings Collection of plush range and showcasing the award-winning Tatty Teddy & My Blue Nose Friends toy brand ”


The brand new Moshlings Collection features twelve characters including fan favourites and some ‘Ultra Rare’ Moshlings™ with regular introductions throughout 2014 at key impulse price points, special on-pack codes for digital in-game giveaways and impactful point of sale solutions.


The Tatty Teddy & My Blue Nose Friends brand showcased the new collectable 4” (10cm) characters in a new vibrant colour palette for greater on-shelf impact and ‘Tatty Teddy Speaker Bear’, which was awarded the GALA award in the toy category last month.


Carte Blanche Australia is an international creator; distributor and licensor of character branded products and exhibited its leading brand Me to You, Tiny Tatty Teddy, a unique nursery offering, Suki, Silver Bears, Blossoms & Buds and Cuddly Critters, the domestic and wildlife collection of lifelike plush.